Unleash Creativity in 60 Seconds: A Disney Innovation Expert's Secret
Are you ready to unlock your team's hidden creative genius?
Former Disney innovation head, Duncan Wardle, reveals a powerful technique to spark creativity in the workplace, and it all starts with a simple 60-second exercise.
We've all experienced those moments of brilliance in the shower, but why do our best ideas seem to elude us at work? Wardle, who now leads his own creative consulting firm, ID8, believes the answer lies in breaking the monotony of daily tasks and tapping into our playful side.
But here's where it gets interesting...
Wardle introduces the concept of 'energizers' - short, fun activities designed to make you laugh. These energizers, he claims, are the key to accessing the creative part of your brain. When you laugh, it's like opening a gateway to your subconscious, where your most innovative ideas reside.
"You're reminding yourself of a time when you were creative without even trying," explains Wardle. And what's the secret to unlocking this creativity? Playfulness. He points out that children, often considered the epitome of creativity, spend their days playing and exploring.
The energizers can be as simple as a game of rock, paper, scissors, but the more outrageous, the better. Wardle suggests pretending to be an elephant parachute designer and being interviewed by colleagues. The absurdity of the scenario is what makes it effective.
For a twist, try an improv exercise like 'Once upon a time,' where each person adds a sentence to a story, building a hilarious narrative together.
And this is the part most people miss:
Wardle recommends starting meetings or brainstorming sessions with an energizer to get the creative juices flowing. It's not about being playful all the time, but rather about creating a playful environment when generating new ideas.
So, are you ready to give it a go? Try implementing these energizers in your next team gathering and see if it sparks a creative revolution. But be warned, you might just have a lot of fun in the process!
What do you think about this approach? Is playfulness the key to unlocking creativity in the workplace, or is there more to it? Share your thoughts in the comments below!